Ahlen, 01 August 2011 - Leifeld starts with Chinese subsidiary -
Expansion of Asian sales and service activities
In August Leifeld will set up its subsidiary Leifeld Machinery Trading (Shanghai) Co., Ltd. based in Shanghai. Hence, Leifeld continually increases its strategic expansion of Asian sales network. Local presence and new technological innovations are Leifeld’s key to worldwide success. By founding this subsidiary, Leifeld will be able to enhance global market leadership in regard to chipless metal forming especially in spinning and flow forming. The new subsidiary creates a bridge for Pacific Asia. Hereby, Leifeld places a strong focus on customer proximity and fast and efficient customer service as well as reliable spare parts service.
Leifeld Machinery Trading (Shanghai) Co., Ltd. is managed by Tianhe Shen thanks to his technical know-how and experiences within the machine tool business. “The label “made in Germany” is well known and highly appreciated in China. Among my first tasks I will continuously strengthen our long-term customer relationships and systematically increase the awareness of Leifeld’s innovation on the Chinese market”, states General Manager Tianhe Shen. “In future, we will sustainably penetrate the Chinese market and serve our customers even faster and more efficiently,“ added Oliver Reimann, Executive Director, “Our new establishment is the cornerstone of continuous growth having a constant eye on our customers. This strategic expansion is one important milestone in Leifeld’s company history.”
Link: www.leifeldms.de/en/global/asia.html



